Singapore Indians Matrimonial

Overview

“Singapore Indians Matrimonial Service was founded with a simple objective – to bridge two hearts together. Starting off from the website to Personalized service.
We Specialize in connecting Singaporeans. Expanding our services to worldwide clients, we still provide specialized services for Singaporeans worldwide.
Our database has grown in hundred and counting and have successfully bridged more the hundreds of singles. We aim to provide quality service both in auto-match and personalized matchmaking and take pride in bringing smiles from your heart.”

Challenge

• Families was keen on developing and implementing an entirely new website that was a restructure of two major branded sites, Families and Mums in the Know.
• With a very tight schedule to complete the project from the point of selecting Sitefinity CMS, the client was looking for a company having immense expertise on the Sitefinity development platform.
• They needed a CMS that was intuitive, flexible, robust, easy to use and could meet their present business needs and accommodate mobility, personalization and various other enhancements.

Solution

Solutions that fulfilled the Families Online’s requirements

• From the perspective of flexibility and functionality that we were looking for, we found the choosing Telerik’s Sitefinity CMS would enable us tackle the complex challenge and build a functional and a responsive website.
• After exhaustive research and a thorough vetting process, the Families website was built from conception to launch.
• Our team organized and prioritized various modules from both the sites and then worked to build enhanced features that would impact the user experience.
• Since the site is fairly complex with lots of special features and integrations, Sitefinity CMS and our group of focused developers made it possible to meet the impossible deadline
• Thorough testing of the web pages was done to ensure that the site functioned without any errors.
• Our online marketing team worked on the meta-tags so that the traffic from both the sites could be easily merged into one.

Results

The ultimate solution delivered a clean and uncluttered experience

• The launch of the Sitefinity based site benefited the visitors with powerful navigation and offered them a host of new features.
• The process of changing and posting content also took a dramatic turn for the better and the client had more control over the entire process.
• The development of the new site has of course decreased the time to search for specific information and even visitors have the ability to promote their business and update content at an exponentially faster pace.
• The site has ultimately delivered a clean and uncluttered experience for customers thereby increasing brand loyalty.